Season 2, Episode 14

Internal Marketing & Sales Strategies

Clearmotive has flipped the traditional sales system by getting new clients faster by streamlining how they find you instead of your sales team hunting for them. It all starts by building a system that gets your highest priority product to your ideal market in eight weeks, evaluating your marketing investments, and then leveraging the system to consistently perform. Their 3-stage process reaches more prospects and closes more sales. Clearmotive has developed an industrial marketing system designed to help product-based B2B companies get new clients faster. It is tailored to companies that build and sell complex products to other businesses.

From his days growing up in southern Quebec to his adventures as a pilot at the ripe old age of 26, Tyler’s curiosity and resourcefulness have driven him to search out an eclectic list of life experiences. Tyler’s pursuit of his career in aviation led him to Calgary in 2000 where he found endless opportunities, none of which was a job in aviation. His passion for business led him to develop his own online health and fitness software program, (back before you could download it for free on your phone) as well as a full-service active weight loss & personal training center. This was to be the beginning of his entrepreneurial journey. After exiting the fitness business Tyler took his newfound love of marketing and co-founded Clearmotive marketing in 2007. With offices in Calgary and Toronto Tyler’s goal was to build a marketing-first agency focused on better connecting clients to their customers.

As an entrepreneur, his experience told him that establishing better communication by gaining an understanding of clients’ business challenges would make the difference. With an appreciation of the impact digital transformation has on the way companies do business, Tyler’s focus has always ensured that Clearmotive shapes the curve of how digital solutions can affect greater outcomes.

As host of two podcasts, They Just Get It and Collisions YYC, Tyler brings a voice to advocates, challengers, and thought leaders to inspire lively dialogue and bold actions towards creating a better Calgary. A strong advocate for helping those less fortunate, he also established Red Express in 2010, a project that puts Christmas toys in the hands of kids in need. In 2012, Tyler was recognized as one of Avenue Magazine’s Top 40 Under 40

Hosts & Guest

Gus Minor

Gus Minor

Eric Demers

Eric Demers

Tyler Chisholm

Tyler Chisholm

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